If you think YouTube Growth is complicated, you might be mistaken, and I’m here to change your mind! Let’s cover some background first and continue with simple steps to growing a YouTube channel. Function & Role of YouTube…
It was 2-3 years ago when I first mentioned Canva in the graphic design section in my best digital marketing skills article. Apparently, they were following brand mentions, and it wasn’t long before the company outreached and asked for a…
When conversational marketing & sales started to become a subject, I was working as a CMO at a startup and immediately hired a digital sales specialist to start chatting with customers. Because for a digital marketer like myself who…
We are here to discuss SEO for small businesses, exploring the 3 main reasons – why small businesses desperately need search engine optimization! But first, we need some background information on how the interaction between small businesses and consumers…
Search engine optimization (SEO) is one of the key digital marketing channels, along with digital advertising and social media. It’s the process of ranking websites for desired terms in search engines. When a website ranks higher in the search engines,…
A buyer persona (customer persona) is a research-based profile that mimics the different types of your buyers. When you hear marketers talk about buyer personas, they often refer to potential buyers. However, personas can also concern actual customers. …
Google Maps Marketing is by far the most vital ranking factor for Local SEO, so that’s why I decided to put together a compact guide to explain what it’s all about. Before we get into it, let’s quickly go…
SEO Outsourcing has been a hot topic due to the rise of digital marketing. Now with the global pandemic, it’s becoming a vital challenge for any size of business. We know this because search volumes in various industries…
Rebranding a white label SEO Firm is a challenging but rewarding process some SEO companies might go through due to change in the firm’s market, values, mission, or vision. To understand this complex process, we must consider taking a…
When I first heard about search engine optimization back in 2012, I wasn’t getting it. That’s why today, I can easily relate to those of you having a hard time understanding SEO. As an outsider, just by reading…
Content marketing is the process of planning, creating, and distributing highly relevant content that your target audience is actively looking for. You might be thinking that content marketing came to life with the rise of digital marketing. But in…
Have you ever give it a thought, Why Women in Digital Marketing keep thriving? Well, I have. We all think about women and their role in our societies these days since we just celebrated International Women’s Day. So…
I’m not running an SEO company. Don’t get me wrong. But over the years, I have worked with a dozen of them and got great benefits. That’s why I want to give you 5 Solid Reasons To Work With…
Outsourcing SEO vs. in-house SEO is an aged topic. Having an in-house SEO team is excellent! An SEO manager, content writer, outreach specialist, all that. But let’s admit it. SEO is an art. And artists don’t come cheap, or they…
If you would like to learn more about HubSpot web design, you landed on the right page. Being a HubSpot evangelist, I will be happy to share many key data that will help you find out what’s in it…